Blucle

Blucle: a return to origins with a sustainable vision
Caravanning, in its most authentic form, is making a strong comeback as a unique way to experience travel and adventure. In this context, Blucle was born — a project based in the Valencian Community that brings the past back to life, reimagined for a more conscious present.

As the name suggests, Blucle is a loop: a thoughtful repetition of what once was, now reshaped with modern values like sustainability, a deep connection with nature, and a taste for authenticity.

I was responsible for creating the entire visual identity and designing the website, carefully crafting each element to reflect this cyclical journey between past and future. From the logo to the digital experience, the brand expresses freedom, minimalism, and a purposeful nomadic lifestyle.

Blucle is more than just a brand — it's a tribute to the past, a reflection of the present, and a step toward a more mindful future.